As cloud computing serves as the foundation of today’s digital environment, organisations need to stay connected through the right array of cloud based products in order to meet customer demands, improve employee productivity, and even secure confidential data. Top IT companies usually maintain official partnerships with leading cloud service providers such as AWS, so they can deliver cloud based services to their clientele directly, and through one flagship service provider.
Holding the highest market share in the cloud services industry, AWS is home to every product and service that organisations may need in order to execute, streamline or optimise any business task. What’s more, seamless integrations with other (competing) cloud service providers such as Google Cloud and Microsoft Azure further propel compatibility, thereby facilitating multi-cloud environments for organisations that need it.
In this article, EFutures sheds light on key AWS products and services that are in high demand today, as well as offering a quick guide on determining which cloud based offerings are suitable for the unique requirements and objectives your business may have.

Amazon EC2 is one of the most popular AWS products as it offers all-in-one capabilities which span storage, compute, operating systems and networking. With 99.99% uptime rates and inbuilt security, Amazon EC2 delivers everything that a software development team needs to keep their applications running and thriving at the same time.
Autoscaling further delivers versatility, with predefined rules and policies allowing for programmatic expansion of resources whenever needed, in order to guarantee application uptime as best as possible.
Amazon S3 is a full-scale storage service that encompasses storage for regular files and folders, as well as big data for machine learning and analytics purposes. Accessibility and security are paramount across Amazon S3, as organisations can determine which regional data centres store data, while granular access controls ensure only authorised users gain access as and when required.
Amazon DynamoDB is a serverless and NoSQL database service that offers near-perfect uptime thanks to multi-regional data replication and seamless integration with other AWS applications. Whether it’s for simply retrieving data or conducting deep, AI-powered analyses, Amazon DynamoDB also offers modelling tools that are inbuilt for making better sense of your data.
Other key capabilities include data backup and encryption at rest, both of which help preserve robust security for data. Whether it’s for software development or data science, Amazon DynamoDB can scale for any requirement, thereby making it an AWS service that is truly versatile.

Amazon Lambda is a FaaS (Function as a Service) solution that triggers code on a per-event basis, without having to provision servers or any other infrastructure beforehand. This means that Amazon takes care of compute requirements, so software development teams need only focus on building and uploading code – while Amazon does the rest.
Amazon SageMaker is a full-scale ML training platform that offers data transformation, 50+ data source connections as well as foundational models to train algorithms for identifying patterns within data, as well as making predictions. Thanks to its no-code environment, Amazon SageMaker is ideal for business analysts that have little to no programming expertise, as a graphical and user-friendly interface can enable easy configuration in order to start training algorithms.
Virtual storage is one of the main services that cloud providers deliver to their customers, and AWS is no exception. While basic file storage and Enterprise Content Management (ECM) solutions are core offerings, AWS also delivers high uptime rates and data security so companies always have access to their data, while also staying secure and compliant.
Data archiving and disaster recovery are two areas that AWS is also very big in, thanks to regional data centres around the world that help maintain geo redundancy and a near-zero likelihood of complete data loss. This way, companies can ensure business continuity in the wake of undesirable circumstances, whether it’s a cyber breach or natural disaster.
AWS offers software companies the convenience of building, testing and deploying their applications through a variety of virtual platforms. Tools such as AWS Amplify and AWS Device Farm are popular thanks to their extensive range of capabilities, while platforms such as Amazon Pinpoint take things a notch further by facilitating marketing campaigns for applications that are ready for users.
Containers and microservices can be built and run across a number of proprietary AWS services. For example, Amazon EC2 enables the operation of containers with concurrent control over respective servers, while AWS Fargate provides the advantages of running containers without having to maintain any servers.
With AWS, build and train bots with foundational models that are readily available, as well as over a no-code environment. Applications such as Amazon SageMaker offer an end-to-end ML Lifecycle, which means that data transformation prior to analysing data is also taken care of so that teams need not do it separately across another application, before beginning bot training.

With a wide variety of cloud based products and services offered by AWS, knowing which ones are suited to your business is a decision that is best made together with your IT outsourcing provider.
What’s more, what’s adopted today may require expansion in the event of company growth, or even a complete overhaul, owing to any changes that your organisation experiences in the future. Irrespective of what is unforeseen, your business teams can still make the final call by taking into consideration all factors pertaining to your existing situation.
Here are some quick steps to follow, in order to decide which AWS products and services are best suited to your organisation’s current environment, as well as how to update your lineup as time passes by.
AWS, as one of the world’s largest and leading cloud service providers, offers a wide range of products and services that render utmost convenience to businesses and software development teams alike. Featuring any required service under one roof, pay-as-you-go pricing models deliver more convenience, thereby enabling even small businesses to capitalise on the many benefits offered by the cloud.
By conducting a thorough analysis of what your organisation needs to achieve via its custom software or mobile app, business teams can decide on an AWS product/service suite that shall help meet objectives – while also being scalable enough to evolve in the event of company growth or seasonal fluctuations.
Whether it’s basic cloud storage or a virtual development environment, AWS has the capability to meet any business requirement (no matter how niche) so your teams are equipped with all the resources they need in order to do their best work.
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