With mobile app outsourcing, organisations now have the autonomy to delegate the entire software development lifecycle to a partner they trust. This helps business teams focus on tasks that demand most of their attention, while also helping to save money on costs pertaining to overheads and equipment. However, knowing how to get started with a mobile app outsourcing company for both new and existing project upgrades can feel overwhelming.
This article shall therefore serve as a basic guide on what businesses can do, to get started. We’ll cover what the advantages of mobile app outsourcing are, as well as offer tips on building and executing a suitable mobile app development strategy – irrespective of how unique your business requirements are, to create a mobile presence that will delight customers, while also helping your organisation meet its goals.
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The advantages of outsourcing mobile app development
A wider pool of talent to choose from – sans any geographical constraints
Thanks to the steady proliferation of mobile app development outsourcing, companies are realising the advantage they get when it comes to building their talent pool; they now have the liberty to hire anybody from any part of the world, without having to worry about mandatory on-site requirements. This also includes hiring someone independently and having them collaborate with a software outsourcing partner, thereby affording the possibility to combine skilled experts from multiple agencies, based on what’s best for a business’s needs.
Less commitment, both in terms of overhead as well as project complexity
Bearing a smaller commitment in comparison to hiring and maintaining an in-house team was one of the biggest driving factors for businesses that adopted software outsourcing, back when it was still a new, and fairly niche prospect. Nonetheless, this driving factor still rings true when it comes to software outsourcing today, as companies are able to save on renting office space, hiring office equipment and recruiting entire teams since software outsourcing companies can undertake all those responsibilities for a predictable fee.
To outsource app development, companies need to be open to the idea of collaborating remotely. With the rise of remote and hybrid work environments, this has made the idea of outsourcing software and mobile app development operations all the more comfortable for companies that had reservations about working remotely, prior. In turn, this has made software and mobile app outsourcing increase in popularity, making it more the norm than an exception nowadays.
The ability to combine outsourcing models, unlike before
Back when software outsourcing arrangements were still in a stage of infancy, working models were less flexible and more rudimentary by nature; either a fixed rate on a monthly basis, or a per hour pricing, for more ad hoc tasks. Now, software and mobile app outsourcing is more flexible, enabling companies to adopt multiple outsourcing models within one project – and even combine teams from multiple agencies together if that is what suits their needs the best.
Add to this the high level of flexibility that cloud service vendors also provide, when subscribing to their services; this further reinforces the need to encourage flexible outsourcing models, so organisations can avail the best range of resources that fall within their budget.
The ability to incorporate cyber security services into your mobile app, and its development processes
Once again, unlike before, software and mobile app outsourcing companies don’t confine their range of services to building applications alone. Many leading app outsourcing agencies are now go-to partners for gaining advice regarding enterprise security posture, as well as deploying cyber security systems for organisations based on their unique attack surfaces. While software outsourcing agencies can conduct many security-centric application tests, many partner with dedicated cyber security companies to offer all-round protection for their clients’ applications, data and workloads.
On the other hand, leading software and mobile app outsourcing agencies can also integrate DevSecOps into existing software development lifecycles. This facilitates the incorporation of security-focused protocols and methodologies from as early as the information gathering stage, so applications are built with constant protection in mind.
How to successfully plan for and execute a mobile app development strategy
While brand new mobile app development projects shall require a plan of action, even existing projects may require planning from time to time. This could either be for introducing a new set of functionalities, or to simply refresh what’s current. As a result, these steps will apply to both new and existing mobile app development projects, so teams always have a rough blueprint on what to do when it comes to the strategies pertaining to your mobile app’s development process.
Conduct an assessment
Evaluating your business’s existing problems and objectives is always the first step for building or upgrading a mobile app. To do this, gather relevant members from your organisation to discuss what’s problematic, and what needs to be achieved via a mobile presence.
Some questions that can be posed to ‘break the ice’ include (but aren’t limited to):
- What problems or shortcomings exist that your mobile app needs to fulfil?
- What KPIs will be used to determine the success of your mobile app?
- What will a user’s typical journey look like, and how will they be able to deliver any complaints or feedback?
Once adequate insights are gathered, collating these into a brief shall then serve as a primary point of reference, for both your internal business and software outsourcing teams, going forward.
Start small
With even the simplest and lightest of mobile apps featuring numerous intricacies, it is always wise to start with the bare essentials. In other words, beginning with a Minimum Viable Product (MVP) is easier on your software outsourcing teams as well as your customers. With an MVP, software outsourcing teams need only focus on a lighter first version that consists of only the most important features, while improving on said MVP following user feedback.
This ensures that only necessary features are incrementally added, as opposed to adding a variety of features based on assumption that eventually won’t be used, from the get-go.
Monitor and iterate
Once your mobile app is implemented and running, it needs to be monitored for performance, security and usability. Whether it’s through third-party tools or through candid customer feedback, such insights can help drive your software outsourcing team to improve the existing version of your mobile app, through regular patches and updates.

To wrap up…
Mobile app outsourcing is now a thriving market that gives companies the leverage to hire the best talent in the world, while utilising any combination of outsourcing models to suit budgetary and timeline constraints. By conducting relevant assessments and always starting with an MVP, businesses can set themselves up to deliver a mobile presence that isn’t just valuable for their customers, but also drives revenue and meets company objectives both for the short and long term.